SWOT 表 - 如何转换为文章？

Question

我需要彩色的 SWOT 分析，我在以下网址找到了这个http://www.mostlycolor.ch/2013/10/colored-blocks-in-beamer.html ：

有人能帮我转换投影仪，这样我就可以在文章中使用它了吗？我的序言和文档如下所示：

\documentclass[a4paper,12pt,oneside]{article}
\usepackage[english]{babel}
\usepackage{tikz}
\usepackage{pgf}
\usetikzlibrary{shapes,arrows,positioning,calc,threeparttable} 
\usepackage{tabu}
\usepackage{hyperref}
\usepackage{longtable}
\usepackage{array}
\usepackage{multirow,tabularx,booktabs}

\newenvironment<>{problock}[1]{

\begin{actionenv}\#2
\def\insertblocktitle{#1}
\par
\mode<presentation>{
\setbeamercolor{block title}{fg=white,bg=green!50!black}
\setbeamercolor{block body}{fg=black,bg=green!10}
\setbeamercolor{itemize item}{fg=red!20!black}
\setbeamertemplate{itemize item}[triangle]
}
\usebeamertemplate{block begin}}
{\par\usebeamertemplate{block end}\end{actionenv}}
\newenvironment<>{conblock}[1]{

\begin{actionenv}#2
\def\insertblocktitle{#1}
\par
\mode<presentation>{
\setbeamercolor{block title}{fg=white,bg=red!50!black}
\setbeamercolor{block body}{fg=black,bg=red!10}
\setbeamercolor{itemize item}{fg=green!20!black}
\setbeamertemplate{itemize item}[triangle]
}
\usebeamertemplate{block begin}}
{\par\usebeamertemplate{block end}\end{actionenv}}

\begin{document}

\section{SWOT}
\begin{frame}{SWOT Matrix}
\begin{columns}[t]
\begin{column}{.5\textwidth}
\begin{problock}{\textsc{strengths}}
\begin{itemize}
\item Business
\begin{itemize}
\item revenue: \$10 B
\item market share: 70\%
\end{itemize}
\item Product
\begin{itemize}
\item 32-bit color
\item written in OpenCL
\end{itemize}
\end{itemize}
\end{conblock}
\end{column}
\begin{column}{.5\textwidth}
\begin{conblock}{\textsc{weaknesses}}
\begin{itemize}
\item Business
\begin{itemize}
\item very expensive
\item gold plating issues
\end{itemize}
\item Product
\begin{itemize}
\item requires at least 128 cores
\item no gamut mapping
\end{itemize}
\end{itemize}
\end{problock}
\end{column}
\end{columns}
\begin{columns}[t]
\begin{column}{.5\textwidth}
\begin{problock}{\textsc{opportunities}}
\begin{itemize}
\item Business
\begin{itemize}
\item everybody wants color
\item clouds love rainbows
\end{itemize}
\item Product
\begin{itemize}
\item cameras deliver 14 bits per pixel
\item big data is pervasive
\end{itemize}
\end{itemize}
\end{conblock}
\end{column}
\begin{column}{.5\textwidth}
\begin{conblock}{\textsc{threats}}
\begin{itemize}
\item Business
\begin{itemize}
\item pursue low hanging fruit
\item people do not care about color quality
\end{itemize}
\item Product
\begin{itemize}
\item competitors use CIELAB
\item spectral is a new trend
\end{itemize}
\end{itemize}
\end{problock}
\end{column}
\end{columns}
\end{frame}

\end{document}

Answer 1

根据您的需要更改字体、文本和颜色。

此代码改编自我的答案到使用 TikZ 的 SWOT 矩阵

\documentclass[10pt,tikz,border=2mm]{standalone}
\usepackage{times}

\usepackage{tikz}
\usetikzlibrary{matrix}

\colorlet{helpful}{lime!70}
\colorlet{harmful}{red!30}
\colorlet{internal}{yellow!20}
\colorlet{external}{cyan!30}
\colorlet{S}{helpful!50!internal}
\colorlet{W}{harmful!50!internal}
\colorlet{O}{helpful!50!external}
\colorlet{T}{harmful!50!external}

\newcommand{\texta}{Helpful\\ \tiny (to achieve the objective)\par}
\newcommand{\textb}{Harmful\\ \tiny (to achieve the objective)\par}
\newcommand{\textcn}{Internal origin\\ \tiny (product\slash company attributes)\par}
\newcommand{\textdn}{External origin\\ \tiny (environment\slash market attributes)\par}

\newcommand{\back}[1]{\fontsize{60}{70}\selectfont #1}

\begin{document}
\begin{tikzpicture}[
    any/.style={minimum width=3cm,minimum height=3cm,%
                 text width=2.5cm,align=center,outer sep=0pt},
    header/.style={any,minimum height=1cm,fill=black!10},
    leftcol/.style={header,rotate=90},
    mycolor/.style={fill=#1, text=#1!60!black}
]

\matrix (SWOT) [matrix of nodes,nodes={any,anchor=center},%
                column sep=-\pgflinewidth,%
                row sep=-\pgflinewidth,%
                row 1/.style={nodes=header},%
                column 1/.style={nodes=leftcol},
                inner sep=0pt]
{
          &|[fill=helpful]| {\texta} & |[fill=harmful]| {\textb} \\
|[fill=internal]| {\textcn} & |[mycolor=S]| \back{S} & |[mycolor=W]| \back{W} \\
|[fill=external]| {\textdn} & |[mycolor=O]| \back{O} & |[mycolor=T]| \back{T} \\
};

\node[any, anchor=center] at (SWOT-2-2) {strength 1\\ strength 2};
\node[any, anchor=center] at (SWOT-2-3) {weakness 1\\ weakness 2};
\node[any, anchor=center] at (SWOT-3-2) {opportunity 1\\ opportunity 2};
\node[any, anchor=center] at (SWOT-3-3) {threat 1\\ threat 2};

\end{tikzpicture}
\end{document}

Answer 2

附有表格：

\documentclass[10pt,table]{article}
\usepackage{times}

\usepackage{array}
\usepackage{graphicx}
\usepackage{tikz}

\colorlet{helpful}{lime!70}
\colorlet{harmful}{red!30}
\colorlet{internal}{yellow!20}
\colorlet{external}{cyan!30}
\colorlet{S}{helpful!50!internal}
\colorlet{W}{harmful!50!internal}
\colorlet{O}{helpful!50!external}
\colorlet{T}{harmful!50!external}

\newcommand{\texta}{Helpful\par \tiny (to achieve the objective)}
\newcommand{\textb}{Harmful\par \tiny (to achieve the objective)}
\newcommand{\textcn}{\rotatebox[origin=c]{90}{\parbox[t]{3cm}{\centering Internal origin\\ \tiny (product\slash company attributes)\par}}}
\newcommand{\textdn}{\rotatebox[origin=c]{90}{\parbox[b]{3cm}{\centering External origin\\ \tiny (environment\slash market attributes)\par}}}

\newcommand{\texts}{\makebox[0pt][c]{\parbox[t]{0.2\textwidth}{\centering strength 1\par strength 2}}}
\newcommand{\textw}{\makebox[0pt][c]{\parbox[t]{0.2\textwidth}{\centering weakness 1\par weakness 2}}}
\newcommand{\texto}{\makebox[0pt][c]{\parbox[t]{0.2\textwidth}{\centering opportunity 1\par opportunity 2}}}
\newcommand{\textt}{\makebox[0pt][c]{\parbox[t]{0.2\textwidth}{\centering threat 1\par threat 2}}}


\newcommand{\back}[1]{\tikz\node[overlay,text=#1!60!black,font=\fontsize{60}{70}\selectfont](char) at (0,-0.1) {#1};}
\newcommand\mycolor[1]{\cellcolor{#1}}
\newcolumntype{C}[1]{>{\centering\arraybackslash}m{#1}}

\begin{document}
\begin{tabular}{c*{2}{C{0.2\textwidth}}}
                            &\cellcolor{helpful} \texta  & \cellcolor{harmful} \textb \\
\cellcolor{internal}\textcn & \mycolor{S}\back{S} \texts & \mycolor{W}\back{W} \textw \\
\cellcolor{external}\textdn & \mycolor{O}\back{O} \texto & \mycolor{T}\back{T} \textt
\end{tabular}

\end{document}

Answer 3

我之前的回答需要知道最大框的大小才能修复正确的minimum height。Harish Kumar 提供了一种替代解决方案，基于tabular该解决方案解决了段落尺寸问题。

这里我提供另一个基于tcbraster（来自tcolorbox）的解决方案。它使用 raster equal height=rows选项自动调整（两次编译）同一行中的所有框到其正确大小。它还使用watermark text选项绘制背景标记。虽然在本例中没有使用它，但fittingtcolorbox 库可以调整内部文本以适应其相应的矩形。

\documentclass[10pt]{article}
\usepackage{times}
\usepackage[most]{tcolorbox}
\usepackage{lipsum}

\colorlet{helpful}{lime!70}
\colorlet{harmful}{red!30}
\colorlet{internal}{yellow!20}
\colorlet{external}{cyan!30}
\colorlet{S}{helpful!50!internal}
\colorlet{W}{harmful!50!internal}
\colorlet{O}{helpful!50!external}
\colorlet{T}{harmful!50!external}

\newcommand{\texta}{Helpful\par \tiny (to achieve the objective)}
\newcommand{\textb}{Harmful\par \tiny (to achieve the objective)}
\newcommand{\textcn}{\rotatebox[origin=c]{90}{\parbox[t]{3cm}{\centering Internal origin\\ \tiny (product\slash company attributes)\par}}}
\newcommand{\textdn}{\rotatebox[origin=c]{90}{\parbox[b]{3cm}{\centering External origin\\ \tiny (environment\slash market attributes)\par}}}

\newcommand{\texts}{strength 1\par strength 2}
\newcommand{\textw}{weakness 1\par weakness 2}
\newcommand{\texto}{opportunity 1\par opportunity 2}
\newcommand{\textt}{threat 1\par threat 2}

\tcbset{swotbox/.style={size=normal, boxrule=0pt,
            colback=#1, watermark text=#1, width=.5\linewidth-5mm},
        header/.style={size=small, boxrule=0pt, width=.5\linewidth-5mm, colback=#1, valign=center, halign=center},
        firstcol/.style={header=#1, width=1cm}
        }


\begin{document}

\begin{tcbitemize}[raster columns=3, raster rows=3, enhanced, sharp corners, raster equal height=rows, raster force size=false, raster column skip=0pt, raster row skip = 0pt]

%Empty corner and two headers
\tcbitem[blankest, width=1cm]
\tcbitem[header = helpful]
\texta
\tcbitem[header = harmful]
\textb

%First row
\tcbitem[firstcol = internal]
\textcn
\tcbitem[swotbox = S]
\lipsum[2]
\tcbitem[swotbox = W]
\lipsum[2]

%Second row
\tcbitem[firstcol = external]
\textcn
\tcbitem[swotbox=O]
\lipsum[2]
\tcbitem[swotbox=T]
\lipsum[2]
\end{tcbitemize}

\end{document}

Answer 4

这里我想添加另一种格式来完成这个主题。

    \documentclass[11pt]{scrartcl}
\usepackage{selinput}
\usepackage[margin=2cm]{geometry}
\usepackage{enumitem,varwidth}
\usepackage[svgnames]{xcolor}
\usepackage{tikz}
\usetikzlibrary{shapes.geometric}
\usepackage{lmodern}
\parindent0em
\begin{document}
\section{SWOT Matrix - \emph{(Strengths, Weaknesses, Opportunities, Threats)}}
\begin{tikzpicture}[
    pentagon/.style={%
        shape=regular polygon, regular polygon sides=5, minimum size=7.3cm, inner
        sep=-1mm, draw, fill=DarkSeaGreen!75!yellow
    }, font=\scriptsize\sffamily, thick
]
% \draw[help lines] (-16,-16) grid (16,16);
\filldraw[thin,gray,fill=gray!25] (-8,-8) rectangle (8,8);
\filldraw[thin,gray,fill=white] (-7.15,-7.15) rectangle (7.15,7.15);
\draw[thin,gray] (7.15,7.15)--(8,8) (-7.15,7.15)--(-8,8) (-7.15,-7.15)--(-8,-8)
(7.15,-7.15)--(8,-8);
% Strengths
\draw[thin,gray] (-0.025,0.025)--(-7.05,0.025)--(-0.025,7.05)--cycle;
\node[pentagon,rotate=45] at (-3.75,3.75) {
\begin{varwidth}{\linewidth}
\begin{itemize}[leftmargin=*,noitemsep]
\item Technical and business expertise
\item Stable management team
\item Economies of scale
\item Financial stability
\item Acquisition capabilities
\item Domestic market orientation
\item Training programs
\item Loyalty and retention
\end{itemize}
\end{varwidth}
};
\draw (-2,2) node[rotate=45] {\large\textbf{Strengths}};
% Weaknesses
\draw[thin,gray] (0.025,0.025)--(7.05,0.025)--(0.025,7.05)--cycle;
\node[pentagon,rotate=-45] at (3.75,3.75) {
\begin{varwidth}{\linewidth}
\begin{itemize}[leftmargin=*,noitemsep]
\item Centralized decisions
\item Marketing capabilities
\item Accounts cross-selling
\item Win on price image
\item BPO market
\item No differentiation
\end{itemize}
\end{varwidth}
};
\draw (2,2) node[rotate=-45] {\large\textbf{Weaknesses}};
% Opportunities
\draw[thin,gray] (-0.025,-0.025)--(-7.05,-0.025)--(-0.025,-7.05)--cycle;
\node[pentagon,rotate=135] at (-3.75,-3.75) {
\begin{varwidth}{\linewidth}
\begin{itemize}[leftmargin=*,noitemsep]
\item Marketing push
\item Adding BPO capabilities
\item Pricing structure
\item Business process approach
\item Annuity engagement
\end{itemize}
\end{varwidth}
};
\draw (-2,-2) node[rotate=135] {\large\textbf{Opportunities}};
% Threats
\draw[thin,gray] (0.025,-0.025)--(7.05,-0.025)--(0.025,-7.05)--cycle;
\node[pentagon,rotate=-135] at (3.75,-3.75) {
\begin{varwidth}{\linewidth}
\begin{itemize}[leftmargin=*,noitemsep]
\item High-risk deals
\item Image change inability
\item Degree of automation
\item Profitability losses
\end{itemize}
\end{varwidth}
};
\draw (2,-2) node[rotate=-135] {\large\textbf{Threats}};
\draw(0,-7.55) node {\Large EXTERNAL};
\draw(0,7.55) node {\Large INTERNAL};
\draw(-7.55,0) node[rotate=90] {\Large POSITIVE};
\draw(7.55,0) node[rotate=270] {\Large NEGATIVE};
\draw(-0.6,0.6) node {\Huge\textbf{S}}; 
\draw(0.6,0.6) node {\Huge\textbf{W}};
\draw(-0.6,-0.6) node {\Huge\textbf{O}};
\draw(0.6,-0.6) node {\Huge\textbf{T}};
\end{tikzpicture}
\end{document}